12×
Company revenue growth • 3 yrs
20×
Web channel growth → 99% revenue share
$2.5M
Tutoring revenue • year one
10+
Years. One designer. Entire product.
I design, build, and grow digital products.
Ian blends creative clarity with business precision. He turns complex funnels into elegant experiences that move the numbers. If you care about outcomes and craft, hire Ian.
Mehran EbadolahiFounder & CEO, TestMax
Ian shaped the look, feel, and usability of our entire education platform, driving the development of 15+ mobile and web apps. His versatility, leadership, and ability to deliver exceptional results made him indispensable to TestMax.
Jason LoewyCTO, TestMax
Featured Projects
From a Single iOS App to a Multi-Product Education Platform Driving 12× Revenue Growth
AI
Product Design
Product Strategy
UX Research
Prototyping
Mobile
Web
Ed Tech
Startup
Optimizing Elegant UX for Established Wellness Brand
Product Design
UX Research
Prototyping
Mobile
Web
Wellness
Enterprise
Crafting a Boutique Wellness Experience from Scratch
Product Design
UX Research
Prototyping
Mobile
Web
Wellness
Startup
Driving Growth with Smart Funnel Design and CRO
Product Strategy
UX Research
Marketing Design
CRO
E-Commerce
Launching a New Vertical with Innovative Study Tools
Product Design
Product Strategy
UX Research
Prototyping
Mobile
Apple Watch
Ed Tech
Startup
Designing Custom Mastering Equipment for a Legendary Studio
Product Design
Hardware
Music
Enterprise
Brand Design
About Me.
I believe the best digital products come from designers who understand how they're built — so I learned to build them. I obsess over the details, code in production, and do some of my best work at the intersection of design and engineering. I'm drawn to growth-stage teams where there's real ambiguity to untangle, real craft to apply, and real impact to measure when it ships.
What I bring.
Strategy & Ownership
- Product Strategy & Roadmapping
- End-to-End Product Development
- Data-Informed Decision Making
- User Research & Discovery
- CRO & Funnel Optimization
Craft & Systems
- Product Design (UX/UI)
- Interaction Design
- Design Systems
- Wireframing & Prototyping
Design + Code
- Front-End Development (HTML, CSS, JavaScript)
- Ruby on Rails
- Product Analytics & Event Tracking (GA, Mixpanel, VWO)
- Technical Collaboration with Engineering
Visual Identity
- Brand Development & Identity
- Typography & Layout
- Creative Direction
Say hello 👋.
I work best with product-led teams who care about both craft and outcomes. Open to senior full-time and contract roles at growth-stage companies.