
Logo
George Chershwat
QUICK READ ➤ I designed a personal brand mark for George Chearswat, a software developer and product manager seeking a professional identity that reflected his technical expertise and product sensibility. The result is a modular, geometric logo built from his initials—clean, structured, and visually iconic.
Project Overview
George approached me with the desire to create a logo that would help him stand out in the competitive world of tech and product leadership. He wanted something professional, bold, and memorable—ideally a visual system that could represent his initials while reinforcing his identity as a systems thinker and technical leader.
I created a custom monogram using an isometric grid structure, weaving the letters G and C into a precise, angular symbol. The design echoes the modularity and clarity often associated with great software architecture, subtly reinforcing George’s strengths in development and product strategy.
The gold-on-dark palette introduces a premium tone, suggesting polish, confidence, and value—without being flashy. The mark is minimal yet layered, making it flexible across both digital and print applications.
What I’m especially proud of in this project is the conceptual clarity: the logo doesn’t just look good—it’s built with the same thoughtful logic and intentionality that defines George’s own work.